PatientFunnel
Free · 30-point audit + two full chapters · 23 pages

Find the stage where your practice leaks revenue

A 30-point audit built at a US$9M dental practice. Score all ten stages, from the first search to the referral, in about ten minutes, and you will know which stage is costing you patients and what to fix first. Two chapters come with it in full, so you can see how a fix works.

Get the free audit

  • The Ten-Stage Leak Audit · 30 lines, scored out of 30. Shows which stage is losing you patients, and the chapter that fixes it
  • The model · Where patients come from, and the two levers that move production
  • The ten stages · Awareness, Interest, Booking, Arrival, Waiting, Diagnosis, Consultation, Treatment, Retention, Referral
  • Stage 4, Arrival, in full · Pre-visit information, parking, the journey in, check-in
  • Stage 5, Waiting, in full · Why patients leave here, fairness, managing the time and the room
Suokjoon Moon
Suokjoon Moon, DDS · Seoul National University · owner of a US$9M dental practice, the largest in central South Korea · 10,000+ practice owners at his live sessions · author of Five Years In: The Questions That Built a ₩10 Billion Practice (Radio Book, 2025)
The Korean edition of this book sells for ₩800,000 (about US$600) and has sold in the hundreds.

PDF, 23 pages, in your inbox in a minute. No card, no call. The full book is $297 with a 30-day refund, and nothing in these emails charges you for anything.

Free edition, page 19: the Ten-Stage Leak Audit
Page 19 · the 30-point audit you score yourself
Free edition, page 7: Stage 4, Arrival
Page 7 · Stage 4, Arrival, as the book treats it

Decide what to fix. Give your team a starting point.

The full book connects all ten stages to practical checks, conversations and routines. Use Appendix A to choose a priority, Appendix B to record weekly numbers, and Appendix C to plan the first 90 days. PDF + EPUB, about 43,000 words. $297, with a 30-day refund.

Buy the book · $297